How to Download and Manually Use Your Ads

Written By Wilco

Last updated About 1 month ago

Not everyone wants to publish ads directly from Winning Ads — and that's totally fine!

Whether you prefer to set things up yourself in Meta Ads Manager, or you want to use your ad content on other platforms entirely, this guide shows you how to grab your ads and use them wherever you like.

📋 Copying Your Ad Text

Each ad card in Winning Ads displays your Primary Text and Headline. Copying them is as simple as clicking a button.

Step 1: Find Your Ad

Navigate to your project and browse through your generated ads.

Step 2: Click the Copy Icon

You'll see a copy icon on each ad card — just click it to copy the text to your clipboard. You can copy both the Primary Text and the Headline separately.

That's it! The text is now on your clipboard, ready to paste wherever you need it.

🖼️ Downloading Your Ad Images

Want to save the AI-generated image from your ad? You can download it directly from the platform.

How to Save an Image

  • Right-click the image on your ad card and select "Save image as..." to download it to your computer
  • You can also look for the download option available on the ad card

Once downloaded, you can upload the image anywhere — Meta Ads Manager, Canva, your website, email campaigns, you name it.

🧩 Using Your Ads in Meta Ads Manager (Manually)

If you'd rather build your ads directly inside Meta, here's how to use the content you've copied and downloaded from Winning Ads:

Step 1: Create Your Campaign and Ad Set in Meta

Head over to business.facebook.com and set up your Campaign and Ad Set as you normally would.

Step 2: Create a New Ad

Inside your ad set, create a new ad and you'll see the familiar ad creation fields.

Step 3: Paste Your Ad Copy

  • Paste your Primary Text into Meta's "Primary text" field
  • Paste your Headline into Meta's "Headline" field

Step 4: Upload Your Image

Click the image upload area in Meta Ads Manager and upload the image you downloaded from Winning Ads. That becomes your ad creative.

Step 5: Add Your Landing Page URL and Publish

Fill in the remaining details (like your destination URL), review everything, and hit publish. Done!

🚀 Use Your Ads Beyond Facebook Too

Here's something a lot of people don't realize: the ad copy Winning Ads generates isn't just for Facebook. It works great across all kinds of platforms and channels:

  • Instagram Ads — use the same copy and images for Instagram placements
  • Google Ads — adapt the headlines and descriptions for search or display campaigns
  • Email marketing — drop compelling ad copy into your email subject lines and body text
  • Landing pages — use the headlines and primary text as inspiration for your page copy
  • Organic social posts — repurpose ad variations as regular social media content

The AI-generated copy is designed to grab attention and drive action — that works no matter where you use it.

⚡ Working with Multiple Ads at Once

If you've generated a batch of ads and want to work with several at a time, use the "Select Multiple Ads" feature. This lets you select and manage multiple ads in one go, making it faster to review, copy, or organize your favorites.

💡 Quick Recap

What you want to doHow to do it
Copy ad textClick the copy icon on the ad card
Download an imageRight-click and save, or use the download option
Use in Meta Ads ManagerPaste text into the matching fields, upload the image
Use on other platformsCopy and paste — works anywhere!

That's all there is to it. You don't need to use the Publish-to-Meta feature to get value from Winning Ads — just copy, download, and use your ads however works best for you.